Word of the Week! Nostrum

Rows of patent medicines on the shelf.My students training to be Writing Consultants recently conducted an experiment in class. They traded papers with a partner and held a writing conference. Then they employed both Grammarly and Chat GPT 4.0 to see what sort of commentary these pieces of software would provide.

Results varied but one commonality emerged: software tends to dispense generally positive-sounding but generic advice such as “be sure you integrate all the sources well” or “check the first sentence of each paragraph to be certain it connects to the final idea in the paragraph before.”

Well, duh. Teaching students to prompt-engineer their questions to an AI helps, but meanwhile, thanks for the nostrums, ChatGPT.  I gave one student that word, one I knew but have rarely have used. I suspect that soon I’ll be using this word too much.

What is a nostrum? Where did it come from?  And why is it related to our photo of “polite soothing syrups”?

Merriam-Webster’s online dictionary quotes a famous writer for a usage example, “Whether there was real efficacy in these nostrums, and whether their author himself had faith in them, is more than can safely be said,” wrote 19th-century American writer Nathaniel Hawthorne, “but, at all events, the public believed in them.”

A nostrum in our modern sense can still mean a dubious medical cure; several nostrums were hyped at the highest levels of government as preventatives for COVID-`19, with a few fatal and un-prosecuted outcomes. Typically, we instead call these sorts of pharmaceutical scams “snake oil” or just “quackery.” Yet a soothing word or phrase that means little of substance can still go by “nostrum,” especially if otherwise they do not harm a patient.

In terms of origins, our obviously Latin word has an interesting backstory. From my favorite online etymology source, I leaned that current usage dates to about 1600, so again we have a Renaissance term from that era’s renewal of interest in Classical texts for secular learning. You’ll also find many good synonyms for our word at this site, so I highly recommend it. I think I found the origin of the Spanish cura, meaning priest or a cure, there. We have a link to the historically medical (as well as their typically spiritual) cures that clergy brought to folks in earlier times.

I’d heard of the Roman name for the Mediterranean, Mare Nostrum, our sea. And so it was for centuries. That fact must have been soothing to Romans who could live near the coast without fear of dark enemy sails appearing on the horizon!

If you have a word or metaphor you enjoy, send them by e-mail (jessid -at- richmond -dot- edu) or by leaving a comment below.

See all of our Metaphors of the Month here and Words of the Week here.

Image Source: public domain image from Picryl