Organizational Culture

Week Six: Collaborative Structure

One of the reasons I wanted to experience life at a media company was to gain exposure to the collaborative culture. On any given day in the office, each integrated marketer will have a series of meetings with their designated sales reps to discuss any outstanding proposals and any new client business. This allows the sales rep to communicate information about their conversations with the client to the integrated marketer so that the marketer can better integrate the client’s requests and needs when creating the actual proposal. 

I really enjoy sitting in on these meetings—not because they are terribly interesting, but just because it gives me a chance to grow more familiar with the proposal process from start to finish, as well as get to know my coworkers a little better. During meetings pertaining to important clients, the VP of Marketing or the Chief Revenue Officer will sit in and give feedback, suggest ideas, and oversee the brainstorm sessions. Since Fast Company is a relatively small publication, the doors to the executives’ offices are always open. They are constantly poking their heads out into the open floor plan and asking for updates from the sales reps. 

I very much appreciate that even the executives with the loftiest titles are extremely accessible and looking to take part in the nitty gritty details of the business, which is something that I will very much look for in my next job. 

One thought on “Week Six: Collaborative Structure

  • It sounds as though being able to be part of these meetings has provided you some insight that some of your day-to-day work may not, which is good. Would be interesting to consider/explore – in your remaining weeks and after – whether this type of open-door, coaching kind of leadership is unique to this organization due to the individuals who hold leadership positions or a result of the industry/nature of the work. Seems as though these meetings are a key mechanism for communicating; are there other modes of communication that are used to keep everyone in the loop (e.g. messaging systems, electronic work-flow software, etc.).

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