What’s Due Next?
Tuesday (today)
Thursday
- Response post to either “Feminism” or “Gender” keyword
Next Tuesday, September 14
- Reply comments to “Feminism” and “Gender” posts
- Reading for next week: Queer
What’s Coming Up?
- Watch I Am Not Your Negro and consider how it illustrates or explains any of the keywords in the Identity section of the course. Due September 19.
- Login to your account on the UR ArcGIS StoryMaps collection.
- Use the Getting Started with ArcGIS Online at the University of Richmond as a guide to get you started.
- Watch the introductory videos embedded in that story map to see how you can use ArcGIS as a new media platform.
- Start thinking about your final project: What keyword might you like to illustrate as an ArcGIS StoryMap?
Tuesday, September 7
- Grading rubrics and post grades
- Catching up: Any challenges or issues with class work?
- Media watching: What are you watching/viewing/listening to/engaging with?
- Have any of the ideas we’ve encountered so far changed anything about the way you consume or create media?
Keywords
- Feminism
- Gender
- Discussion Questions
- How would you define or describe the keyword(s) for this week? Write your descriptions in this Google Form.
- https://forms.gle/baVpvPFnUrazYHqc8
- See responses
QR Code for Google Form
View responses as TagClouds
Tag cloud of responses to description/definition of feminism & gender.
- What is the history of the keyword(s)?
- How has the meaning of the keyword changed over time?
- How does the keyword help us understand “Media, Culture, Identity”?
- How does the keyword define or describe the relationship among these terms?
- What kinds of questions can you ask of culture, media, and identity using the keyword(s)?
- How would you define or describe the keyword(s) for this week? Write your descriptions in this Google Form.
- Critical Frameworks
- Feminism
- Critique media depictions and objectification of women
- Reveal society’s structural patriarchy
- Use content analysis to quantify roles in media
- Reveal ways women objectify themselves as media consumers
- Identify women’s inhabitation of multiple subject positions
- Legitimate women’s voices and experiences as academic object of study (not just depictions or consumers, but critics with insight)
- Pay attention to the female audience
- Recognize the female consumer and creator as multi-vocal
- Approach that considers feminism to have fully achieved it goals (post-feminism), and critique “tongue-in-cheek” depictions that resurrect sexist stereotypes of girls and women
- Gender
- Many of the critical approaches of feminism can be applied to gender, at least as a starting point
- Constructivist, performative (rather than essentialist) approaches to gender
- Examine and critique media’s role in constructing subjectivity and identity
- Critique sexualization of stereotypical male gender identity
- Use ethnic and racial identities as differential, productive approaches to gender (especially beyond “whiteness”)
- Transnational approaches to gender identity and performance
- Post-sexism, post-racism, post-feminism influence gender studies
- Recognize the blurred line between producers and consumers
- Neoliberalism and subjectivity as ways to understand gender depictions, performances, and culture
- Feminism
Thursday, September 9
Using feminism and gender as critical lenses to watch and discuss the official music video of the BTS song “Butter.”
- Take 15 minutes to talk in groups of 2-4 about analytical approaches to the video, based on Tuesday’s class and your analysis of either Gender or Feminism.
- Assign a scribe to take notes of the conversation
- Assign a facilitator to manage and direct the discussion
- If you have 3-4 people, assign written and oral communicators who will post to the blog (written) and share your group’s ideas (oral)
- Take 10 minutes to share your group’s thoughts as comments to this post.
- Discuss your thoughts.
- What does a feminist approach help us understand or relate to in this video?
- What does a gender studies approach help us understand or relate to in this video?
- Consider depictions, productions, cultural identities, and consumption.
What additional media would you like to look at?
The first thing we noticed in our group was the group’s clothing and makeup. The beauty standard in these videos and with k-pop as a whole seems to be more stereotypically feminine for the men. This look doesn’t conform with typical male stereotypes for appearance. We also discussed the hyper fixation on appearance and its role in the music video. Usually, we see this fixation and objectification with women in these types of videos, so it was interesting to see men being subject to similar conditions here. Towards the end of the video, one of the band members licks a lollipop, reinforcing this idea of the male sexualization.
JT, were Chloe and Bella in your group?
Critical Frameworks (Gender):
– Clothing/Make-up: challenging gender norms through androgyny
– Some members wearing make-up
– Colorful hair
– Jewelry
– Tailoring that is more feminine (shoulder pads, skirt-like pants)
– Sexualization in choreography:
– Appealing to a largely female audience (sensual gaze is turned to audience)
– Moments such as Lollipop and kissing hands
– Group’s racial identity allows them to have more freedom in androgyny
– Height, weight, and skin tone adhere to their cultural identity and appeal to Korean beauty
standards of both men and women
– Performative nature: marketing appeals to challenging gender norms
– Similar to Harry Styles who used to be the band’s sweetheart, now less so about attraction and
more about challenging standards
– Marketing is such a well-oiled machine that the performative nature of their design is really
apparent to audiences (even when it is appealing)
Group: Mimi, Marielle, Caroline, Gwen
Some of the outfits were more feminine. It is breaking gender norms. Our generation is more open to different interpretations of masculinity. Additionally, audience can dramatically affect who artists cater their videos towards.
Hand kissing is a symbol of flirting or respect, they’re dressing feminine to attract women, gets colorful after the mugshots, wearing makeup & jewelry
Based on my understanding of male K-Pop groups such as the widely popular BTS, they seem to mainly appeal to a female audience. Because of this I think their performances songs and music videos cater to what some might call the “feminine gaze”. Like some other people said their clothes have a seem to have a certain feminine touch to them. I think a similar example of this appeal of a certain type of fashion for a female audience can be seen with Harry Styles and his fans.