{"id":678,"date":"2021-09-14T22:16:11","date_gmt":"2021-09-15T02:16:11","guid":{"rendered":"https:\/\/blog.richmond.edu\/mci-fall2021\/?p=678"},"modified":"2021-09-14T22:16:51","modified_gmt":"2021-09-15T02:16:51","slug":"keyword-4-queer","status":"publish","type":"post","link":"https:\/\/blog.richmond.edu\/mci-fall2021\/2021\/09\/14\/keyword-4-queer\/","title":{"rendered":"Keyword #4: Queer"},"content":{"rendered":"<p><span style=\"font-weight: 400\">The word \u201cqueer\u201d is by definition a representation of anti-normative content. Queer media serves to provide an advocacy-focused lense through which underrepresented identities can see themselves realized on the screen particularly in the LGTBQIA+ community. Animation, for example, is just one medium that has come a long way. Historically, whether it was the animators depiction or the audience\u2019s perception of \u201cqueerness\u201d, queer-coded or stereotypical characters were widely accepted as the butt of comedy. In 2018, Cartoon Network\u2019s \u201cSteven Universe\u201d made history showing the first cartoon gay kissing scene. This was done with the intention of normalizing gay relationships particularly in the minds of youth. Many popular TV shows have followed suit not solely producing \u201cgay characters\u201d but ultimately characters who are gay. This allows characters to be more complex than their sexual orientation and demonstrates that identities are multi-faceted. However, progress has not come without challenges. Author Jake Pitre for the Columbia Journal Review suggests that queerness in the media is largely dependent on how profitable the content is. In January of 2019, Grindr laid off their entire editorial and social media staff (Pitre, 2019). Further, BuzzFeed announced mass layoffs, including many that covered LGBTQIA+ stories (Pitre, 2019). This growing concept of queer capitalism and companies profiting off of major events such as Pride month speaks to the conditional nature of LGBTQIA+ support from the media.\u00a0<\/span><\/p>\n<p>Pitre, J. (2019, March 19). <i>Surviving the boom and bust of queer media<\/i>. Columbia Journalism Review. Retrieved September 15, 2021, from https:\/\/www.cjr.org\/first_person\/queer-media.php.<\/p>\n<div id=\"attachment_679\" style=\"width: 310px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-679\" class=\"size-medium wp-image-679\" src=\"http:\/\/blog.richmond.edu\/mci-fall2021\/files\/2021\/09\/why_sell_to_lgbt_shoppers-300x217.jpeg\" alt=\"\" width=\"300\" height=\"217\" srcset=\"https:\/\/blog.richmond.edu\/mci-fall2021\/files\/2021\/09\/why_sell_to_lgbt_shoppers-300x217.jpeg 300w, https:\/\/blog.richmond.edu\/mci-fall2021\/files\/2021\/09\/why_sell_to_lgbt_shoppers-624x452.jpeg 624w, https:\/\/blog.richmond.edu\/mci-fall2021\/files\/2021\/09\/why_sell_to_lgbt_shoppers.jpeg 690w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-679\" class=\"wp-caption-text\">Duke, A. (2015). &#8220;Why Sell to Lgbt Shoppers?&#8221;. Feeling ambivalent about Queen City Pride. photograph, BriarPatch Magazine. Retrieved September 14, 2021, from https:\/\/briarpatchmagazine.com\/articles\/view\/feeling-ambivalent-about-queen-city-pride.<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The word \u201cqueer\u201d is by definition a representation of anti-normative content. Queer media serves to provide an advocacy-focused lense through which underrepresented identities can see themselves realized on the screen particularly in the LGTBQIA+ community. Animation, for example, is just one medium that has come a long way. Historically, whether it was the animators depiction or the audience\u2019s perception of&#8230; <a href=\"https:\/\/blog.richmond.edu\/mci-fall2021\/2021\/09\/14\/keyword-4-queer\/\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":5402,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[87686,68046],"tags":[68153,190667,190913,68152],"class_list":["post-678","post","type-post","status-publish","format-standard","hentry","category-keywords","category-queer","tag-buzzfeed","tag-lgbtqia","tag-pride-capitalism","tag-queer-coding"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts\/678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/users\/5402"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/comments?post=678"}],"version-history":[{"count":2,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts\/678\/revisions"}],"predecessor-version":[{"id":681,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts\/678\/revisions\/681"}],"wp:attachment":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/media?parent=678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/categories?post=678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/tags?post=678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}