The reading describes gender with no set definition, as the definition itself is subjective and fluid. Historically, gender was separated into two finite groups, however now, gender has become a more ideological concept with a more acceptance to those outside of being cisgender. However, well reading, it was noticed that while the general public views gender as a non-conforming notion, societal media displays a different view. Within media, such as advertisements, gender norms are continuously pushed onto the eyes of the audience, indirectly influencing their eyes. Things such as the stereotyped colors pink and blue, razors, deodorant, hair care products, body care products, room and home decorations, drinks, food, and dietary supplements are being broadcasted as gender-conforming products. The questions of the matter are, what is the difference between iron supplements for women and everyone else? And why is the bottle different? Why is the difference between plates made for women and for men? Advertisements, as well as the products themselves indirectly conform into gender norms and subsequently push these ideals into the audience. Commercials targeting the “male gaze” to attract costumers, camera angles and clothing choices in televised media insinuate the stereotype that “men are pigs,” and are so small-brained that they will immediately be drawn to something as simple as a pair of women’s breasts. I think that mass media as a whole, whether it be advertisements or televised media, subconsciously push the difference between men and women and therefore continue to push gender norms through their media.<\/p>\n","protected":false},"excerpt":{"rendered":"
The reading describes gender with no set definition, as the definition itself is subjective and fluid. Historically, gender was separated into two finite groups, however now, gender has become a more ideological concept with a more acceptance to those outside of being cisgender. However, well reading, it was noticed that while the general public views gender as a non-conforming notion,… Read more »<\/a><\/p>\n","protected":false},"author":5390,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[104],"tags":[186751,104,68131,186618,470,68132],"class_list":["post-591","post","type-post","status-publish","format-standard","hentry","category-gender","tag-conforming","tag-gender","tag-gender-norms","tag-gender-roles","tag-media","tag-nonconforming"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts\/591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/users\/5390"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/comments?post=591"}],"version-history":[{"count":1,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts\/591\/revisions"}],"predecessor-version":[{"id":592,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/posts\/591\/revisions\/592"}],"wp:attachment":[{"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/media?parent=591"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/categories?post=591"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.richmond.edu\/mci-fall2021\/wp-json\/wp\/v2\/tags?post=591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}