{"id":6822,"date":"2021-03-17T21:02:37","date_gmt":"2021-03-18T01:02:37","guid":{"rendered":"http:\/\/blog.richmond.edu\/criticalthinking\/?p=6822"},"modified":"2021-03-17T21:02:37","modified_gmt":"2021-03-18T01:02:37","slug":"ad-post","status":"publish","type":"post","link":"https:\/\/blog.richmond.edu\/criticalthinking\/2021\/03\/17\/ad-post\/","title":{"rendered":"Ad Post"},"content":{"rendered":"

I really enjoy this <\/span>Progressive<\/span><\/a> ad about not becoming your parents. I like this one because it shows us what we all fear, becoming our parents as we grow older. Even though we don\u2019t usually want to become our parents, this ad makes our lizard brain connect Progressive with having the stability to own a home, something that a lot of millennials and Gen Z really want but do not necessarily have access to at the same level as their parents\u2019 generation. Like Dr. Bezio discussed in her podcast, even if the ads don\u2019t talk explicitly about the details of what they\u2019re selling, they are probably trying to sell us the fantasy of what the product could do for us. In this case, it\u2019s definitely meant to be a funny ad, and they say that Progressive can\u2019t stop you from becoming your parents, but they can help insure new homeowners. Progressive is able to make fun of some \u201cBoomer” stereotypes while also making millennials see themselves as potential homeowners one day, and progressive markets itself as an insurance agency that\u2019s in touch with pop culture\u2019s critique of the \u201cBoomer\u201d generation.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

I really enjoy this Progressive ad about not becoming your parents. I like this one because it shows us what we all fear, becoming our parents as we grow older. Even though we don\u2019t usually want to become our parents, this ad makes our lizard brain connect Progressive with having the stability to own a […]<\/p>\n","protected":false},"author":4600,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41194],"tags":[],"class_list":["post-6822","post","type-post","status-publish","format-standard","hentry","category-reading-responses"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/posts\/6822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/users\/4600"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/comments?post=6822"}],"version-history":[{"count":1,"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/posts\/6822\/revisions"}],"predecessor-version":[{"id":6823,"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/posts\/6822\/revisions\/6823"}],"wp:attachment":[{"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/media?parent=6822"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/categories?post=6822"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.richmond.edu\/criticalthinking\/wp-json\/wp\/v2\/tags?post=6822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}